The algorithms used by Google, Bing, and Yahoo analyze many factors to determine the search results that are returned in their search engines. Search engine optimization, or SEO techniques are used to improve a web site's rank for specific keywords and phrases. The result is to have potential customers find your website. Search engine optimization is beneficial whether your company has a local market or a global one.
Because of the increased traffic to a website more visitors can be converted into paying customers. Search engine marketing or SEM includes SEO as one of its elements. SEM also includes Pay Per Click advertising. Search engine optimization plans are designed to improve your rank for targeted keyword's and phrases. Compete Local works with many Michigan companies to improve their visibility in search engines.
SEO is the process of adjusting website design elements, meta tags, alt tags, links, content, and other factors to improve your company's web site page rank for targeted keywords. Keywords are the words and phrases that your customers are using when they use search engines like Google, Yahoo, and Bing. A SEO plan can target hundreds of keywords and phrases or just a few. Search engine optimization can be applied to an existing web site or implemented into the design of a new website.
Compete Local's SEO plans can be set up as a one time implementation or a monthly service. The SEO plan will be determined by how many phrases or keywords your company would like to target and how quickly the content must be built. Shortcuts don't exist in well executed search engine optimization plans. Call Compete Local today to increase traffic to your web site (313) 432-2022. We will be happy to answer your questions and explain the benefits of search engine optimization, SEO in Michigan.