Effective website marketing begins with an easy to navigate site with great original content. The proper design is a critical part of this process because it can help bring targeted customers into your site through search engines. Search engines like Google, Yahoo, and Bing use many different factors to determine the results that are returned for a specific search. The goal is to have a targeted customer find your business in their favorite search engine.
By increasing website traffic you will have the opportunity to convert more customers. Search engine optimization SEO practices will help you achieve this goal. Search engine marketing SEM includes SEO as one of its elements. SEM also includes Pay Per Click advertising and other forms of online advertising.
SEO is the process of adjusting website design elements, content, links, tags and other factors to increase your search engine ranking. The ideal time to implement this is during the initial design, but the strategy can also be applied to an existing website.
Call Compete Local today to increase traffic to your web site (313) 432-2022.